Sunday, July 1, 2018

Weekend Box Office Update for Jun 29-Jul 1 (Mid Year Review)

Good afternoon Disney friends,

As we reach the midway point of the year, it is a good time to take a look back at Disney's box office numbers and look ahead to the rest of the year.  

Just a quick note about this weekend before I begin the look back. Disney still has 2 films in the top 10. Incredibles 2 maintained its stay at number 2 with a weekend take of $45 mil (total domestic of $439 mil)  and Solo: A Star Wars Story is ranked at number 8 for the weekend by pulling in $2.2 mil (total of $207 mil) from the domestic market. Avengers: Infinity War was able to gross $1.4 mil (total $672 mil,) but did drop out of the top 10.

Looking Back

The numbers for Disney films have been staggering. From the 5 films they have released in 2018, the House of Mouse has already grossed over $2 bil for the domestic market. The next closest competitor is Universal which has grossed $638 mil. For a little more perspective, there have been 349 films released domestically this year and Disney has only 5 of those films, but yet it is pulling in just shy of 40% of the entire domestic market for the year. All five Disney films have grossed over $100 mil domestically. There have only been 12 films to hit this mark so far this year. 

In terms of all time domestic box office grosses, Disney's Black Panther and Avenger: Infinity War are respectively the 3rd and 4th films on the list. Disney now has 6 of the top 10 all time highest grossing films from the domestic market. Looking at the global market, Disney now has 17 of the 34 films that have grossed over $1 bil for the worldwide market. These 2 films helped make this years April, the highest grossing April of all time. This year also saw the highest February of all time.

Infinity War is only the 4th film of all time to gross over $2 bil from the global market after having the highest grossing opening for both the domestic market and the worldwide market. Black Panther had the highest opening weekend for the month of February. Incredibles 2 had the highest opening weekend for an animated film. In terms of opening weekends for the domestic market, Disney now has 9 of the top 10. Disney now has the highest opening weekends for February (Black Panther), March (Beauty and the Beast), April (Avengers: Infinity War), May (Marvel's The Avengers), and December (Star Wars: The Force Awakens).

I will admit that Solo: A Star Wars Story and A Wrinkle in Time both underperformed and these were not financial successes for Disney, but the films grossed over $200 mil and $100 mil at the domestic box office respectively. Part of their lack of success was the strength of Panther and Infinity War.

Looking Ahead

Here is the list of films (with dates) for the films yet to come from Disney:

Ant-Man and the Wasp July 6

Disney's Christopher Robin August 3

The Nutcracker and the Four Realms November 2

Ralph Breaks the Internet: Wreck-It Ralph 2 November 21

Mary Poppins Returns Christmas Day

When looking at the future numbers, I think Ant-Man will do very well especially since the latest information has the film building is building to next years Avengers 4, because Ant-Man will attempt to explain the quantum realm which may have a big part of Avengers 4. (There have been rumors about the name of this film this weekend, but I will wait until the official name change to speak on it.)  The first film opened with a gross of $57 mil on its way to a domestic gross of $180 mil and a global take of $519 mil.

Ralph and Mary will do well. Ralph moves to the cherished Thanksgiving weekend spot. The first film opened the first weekend in November 6 years ago at number 1 with over $49 mil and the marketing has been strong. Mary Poppins opens on Christmas day and is one of the most beloved characters at Walt Disney World resort.

To me the wildcards for Disney will be Christopher Robin and The Nutcracker and the Four RealmsRobin looks a lot like a sequel to Hook and The Four Realms is being released at the right time of year.

Next weekend will see Disney return to number 1 with Ant-Man and the Wasp. Until then, have a great week.

No comments:

Post a Comment